We combine our expertise in communications and marketing with years of experience in the social impact sector to move your campaign forward.
Shannon Strategies is a woman- and Black-owned communications firm specializing in policy, advocacy, and progressive politics. We work with nonprofits, funders, community-based organizations, lawmakers, and progressive political candidates to mobilize people and enact systemic change.
We combine expertise in communications and marketing with years of experience in the social justice movement space to build power within communities and shift power to people. To be the best advocates, we focus on the details of the budget and legislative process, research policy positions, facilitate community conversations, and prioritize building relationships.
Our Team of Experts
Director
Sheri (she/her) is an award-winning communications strategist, community liaison and environmental advocate who has dedicated her career to social causes that benefit the greater good. For 15 years, she has worked in the nonprofit and private sectors running communications campaigns for startup companies, political candidates, interest groups, environmental organizations and Australian government alliances.
Sheri holds an M.A in Communications from Southern New Hampshire University and a B.S in Earth Sciences from the Pennsylvania State University. She is the co-founder of Southside ReLeaf and serves on board for BridgePark RVA, Richmond Tree Stewards and Sierra Club Fall of the James. She was also featured as an “Eco Hero” by Glamour magazine. Sheri is committed to the fight for environmental and economic justice, so everyone has a clean, healthy and safe space to live, work, learn and pray.
Sheri is based in the Richmond area. Connect with her by email and view her resume on LinkedIn.
SHERI SHANNON
PR Strategist
Kelley Losier brings nearly a decade of public relations experience to Shannon Strategies. After attending Parsons School of Design and serving in various PR roles in New York Kelley returned to Richmond to pursue a career in advocacy. Kelley ran communications for Equality Virginia before serving in various roles on state and local political campaigns. Kelley also served as Director of Communications for former Delegate (now State Senator) Lashrecse Aird.
Kelley is based in the Richmond area. Connect with him by email and view his experience on LinkedIn.
KELLEY LOSIER
Graphic Design and Branding Lead
Dejah (she/her) is a graphic designer who creates compelling graphics to enhance the professional style, story and mission for clients. She specializes in brand design, marketing design and social media branding using an array of tools for print and digital media, and everything in between. Her portfolio of work spans a number of industries, including real estate, beauty, child care and the nonprofit sector.
Dejah’s graphic design career started in high school and was enhanced while attending James Madison University where she studied mass communications.
Dejah is based in the Richmond area. Connect with her by email and view her resume on LinkedIn.
DEJAH WINSTON
Digital Media Specialist
Nicole Winston has been immersed in the world of digital marketing for over half a decade. Her journey started at Longwood University, where she pursued Communication studies with a specialization in digital media. Driven by her passion for amplifying messages, she gained invaluable experience working in digital marketing agencies, where she refined her expertise. With a passion for connecting brands with their audiences, Nicole infuses every project she undertakes with a unique blend of creativity and strategic insight.
Nicole is based in the Richmond area. Connect with her by email and view her experience on LinkedIn.
NICOLE WINSTON
Certifications:
At Shannon Strategies, we believe:
In the power of people and shifting power to the people.
In uplifting our communities by listening, learning and building relationships with each other to enact positive change.
In values-based narratives and shaping public discourse to increase political capital to disenfranchised people.
We are here to uplift and amplify all voices so everyone is heard.
We must always strive to dismantle institutional and systemic racism, gender disparities and economic inequities to improve the quality of life for people.
We’re in this together. Let’s do this.
