In the News

News | March 23, 2023

Audio: Former Del. Lashrecse Aird Says “I’ve never run against someone where people were legitimately afraid…personally afraid of [Sen. Joe Morrissey]”

“One comment by Sheri Shannon – ‘an award-winning communications strategist, community liaison, environmental advocate and owner of Shannon Strategies (shannonstrategies.com), a communications firm specializing in campaigns for the greater good’ – who was the person interviewing Aird:

‘This is a person who has a history of criminal and violent behavior in which there have been multiple disbarments, arrests, fist fights, and also this pattern of sexually predatory behavior. And for me, as one of his former constituents, knowing that this person is currently holding office…I find a lot of things to be enraging about this, but I’m also disappointed  at how a lot of political leaders, including those within the party, are silent about this.'“

Read More ➔


News | September 28, 2022

Pay cut to work from home? Some employers marketing option to compensate for lower wages, research shows

“Over the past year, many businesses started bringing workers back into the office. For Sheri Shannon, director of Shannon Strategies, the office environment was never something she saw as necessary for her business to thrive. Shannon Strategies is a communications firm specializing in policy and progressive politics. Some of her clients are here in Hampton Roads.

‘For me what I really enjoy about working remotely especially as a small business owner is that I don’t have to worry about commuting all the time. I’m also able to have a wider reach in recruiting talent,’ Shannon said.

Shannon says her employees are productive and happier with their work-life balance under the relaxed structure of remote working.”

Read More ➔


Op-ed | July 15, 2022

Be pro-access, not just pro-choice

In the days since Roe was overturned, many large companies have offered to pay for workers to travel to other states where abortion is legal. Corporate America’s assistance is among the latest patches on the country’s fraying health care system. Our hodgepodge of coverage options, dependent statuses, GoFundMe campaigns, abortion funds and medical debt have given some consumers choice but fallen short of making health care universally accessible or truly autonomous.

Many small business workers and self-employed workers, who comprise nearly half of the private sector, have even less support receiving health care. As a small business, Shannon Strategies believes that health care, including abortion care, must be available to all of our communities. Our leaders must protect reproductive rights and expand health care coverage so that seeing a doctor does not depend on your employment, income or zip code. 

Read More ➔


News | October 31, 2021

“Fundraising for the Charlottesville City Council race slowed earlier this month, according to campaign finance reports.

Among the five candidates seeking three seats on the Charlottesville School Board, Don Morse raised the most money this reporting period. Morse, an Albemarle educator, raised $1,510 from 15 donors and has $3,580.07 on hand. Thirteen of his donors gave $100 or less.

He spent $1,536 this reporting period, including $1,500 on ‘communications’ to Shannon Strategies, LLC.”

Read More ➔

Charlottesville City Council race fundraising slows in last reports ahead of election


News | July 8, 2020

“Sheri Shannon, director of Shannon Strategies communications firm, was raised in Hanover, the daughter of the beloved pastor and first lady of Shiloh Baptist Church, a historic Black congregation in the heart of Ashland. Where the school system failed Black students and families, Shannon said, Black churches supported and encouraged them. Her own parents were strong advocates for Black students, inside and outside their church family. They, and leaders from other churches, often raised issues, like the high rate of Black male students being suspended during her years at Patrick Henry High School.

‘There’s a lot of institutional racism that Hanover has to deal with as well, not just in its school systems, but also with the county board of supervisors, and the resources [that are] allocated to the county to ensure people have internal plumbing, people have access to broadband internet, folks who are dealing with substance abuse issues [get help], people who need transportation [get assistance] … those numbers are very startling, when you start to look at the disparities within Hanover.’”

Read More ➔

As other Virginia school systems act, one is still clinging to its racist Confederate names